How many of you have checked your email today? How about finances? Today, this hour, this month? How many of you know what your energy usage is this week?
TED Video by Alex Laskey: How behavioral science can lower your energy bill
What’s a proven way to lower your energy costs? Would you believe: learning what your neighbor pays. Alex Laskey shows how a quirk of human behavior can make us all better, wiser energy users, with lower bills to prove it.
Alex Laskey helps power companies to help their customers cut down — using data analysis, marketing and a pinch of psychology. Full bio »
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